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Happy Death Day Is Killing The Box Office

10/14/2017

 
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“Happy Death Day” is poised to dominate the box office its opening weekend, with a projected $26 million at 3,149 locations, significantly ahead of its initial $15-20 million predictions.

The Blumhouse film brought in $11.6 million Friday, which includes $1 million from Thursday night previews. Backed by Universal, the horror flick stars Jessica Rothe as a woman who is forced to relive her death over and over again until she finds out who killed her — a gory twist on the classic “Groundhog Day.”

“Happy Death Day” caps a tremendous year for Blumhouse. In January, the company’s “Split” launched to $40 million, before ending its run with $278.3 million globally. A month later, the critically acclaimed “Get Out” delivered a $33.4 million debut, going on to pick up $253.1 million in global grosses.

Credit Variety For The Article

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