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IT Smashes Box Office Records

9/10/2017

 
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From Box Office Mojo

With a monster, $117 million opening weekend Warner Bros. and New Line's It has delivered a record-breaking opening, breathing a little life back into the slumping domestic box office. The film has claimed the largest September opening, largest Fall opening, the largest opening for an R-rated horror film, not to mention the largest opening weekend for a horror film of any MPAA rating, and tops Open Road's new release Home Again in second place by nearly $110 million. Overall, the film accounted for more than 75% of the combined gross for the weekend's top twelve, and we've only just begun.

With an estimated $117 million, WB and New Line's It, an adaptation of the acclaimed Stephen King novel, claimed the weekend's #1 spot with ease, besting Open Road's new release of Home Again in second place by nearly $110 million, the fifth largest gap between first and second place all-time. The film also dusted the previous opening weekend record for an R-rated horror film, more than doubling Paranormal Activity 3's previous record of $52.5 million. In fact, It is already the fifth highest grossing R-rated horror film all-time after just three days in release.

The horror film's debut was the widest opening ever for an R-rated film and as such delivered the second largest opening for an R-rated movie behind Deadpool's $132.4 million opening last February. Additionally, the previous opening weekend record for September was held by Hotel Transylvania 2 with $48.5 million and the previous Fall opening weekend record was Gravity's $55.7 million, neither of which stood a chance against It and combined don't even come within $10 million.

It should be mentioned that rival estimates put It's opening over $120 million and some closer to $125 million. One obvious reason for the disparity has to do with Hurricane Irma hitting Florida this weekend where ~175 theaters are closed. The state typically represents 5.5-6.5% of the domestic gross each weekend.
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Internationally, It brought in an estimated $62 million from 46 markets for a $179 million global debut. The overseas numbers include the largest opening weekend for a horror film in the U.K. ($12.3m), Russia ($6.7m), Australia ($5.9m), Brazil ($5.6m), Netherlands ($1.4m) and Poland ($1.15m).

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